Local entrepreneurship & modern international marketing
The launch of an innovative project under the “Erasmus for Young
Entrepreneurs" European programme on June 1st, in Ancient
Olympia in Greece, set the milestone of the alliance between Ilia prefecture in
Peloponnese with the county of Kent, Southern England, aiming at boosting
entrepreneurship, extroversion and innovation in connection with the use of new
technologies.
In this framework, for the next four months the local development centre
of Ilia “Dione” with the guidance of Vaso Charitopoulou and the future
entrepreneur in the field of graphics design, founder of the “LittleBig Cards” company Georgina Cooper from
Ashford, will exchange expertise, ideas and experience with entrepreneurs and
business owners in Peloponnese and Kent in order to establish a business hub
for the promotion of the common goals of development.
In order to create effective networks for the successful implementation
of their common project, “Dione” and “LittleBig Cards” met with other European
organisations and stakeholders in Sorbo San Basile in Italy from 10 to 17th June 2016.
Taking part in the ‘From Nature We Learn’ youth exchange, the founder of “LittleBig Cards” Georgina Cooper, and “Dione”’ s
representative Panayiotis Korizis, met youth workers and volunteers from
Spain, Italy, Greece,
Poland and Latvia. Activities included creating and understanding the European Youthpass, cultural presentations of each participating country, involving
traditional food tasting, music and dance, as well as providing information
about the International Organisations that were participating in the exchange.
Each day had scheduled activities that focused on teambuilding, problem solving, cultural differences and nature
exploration.
Erasmus exchanges are often assumed to be “education
for youngsters” thus being an unexplored area for most people in
Kent and Peloponnese. The “Erasmus for young Entrepreneurs” opens
opportunities for learners both old and young, to make a
cooperative and balanced agreement and to achieve structured
goals.
With clear, coherent, well communicated sets of
values, “Dione” and “LittleBig Cards” will disseminate Erasmus
projects and encourage European connections.
The ground work for projects is underway and will
establish ongoing connections between both Ileia and Kent, before the end of
September.
Get in touch: vasso-charitopoulou@hotmail.com and cropgeorgina@yahoo.co.uk.
